DON'T MISS
Bang Goes The Theory
I'm back from meeting Dallas Campbell at Thorpe Park, where we conducted one of Thrill Laboratory's signature thrill ride experiments, which was filmed for...
We need to talk about thrill: advice for 16 to 18...
If you're anywhere between the ages of 16 and 18 then your appetite for sensation seeking is at its height, and your perception of...
TRAVEL GUIDES
Bucking Bronco: Adaptive Ride Experiment No.1
Could you control a rider's experience based purely on their physiological data?
'Experiment No.1' featured 3 bankers, each with different attitudes to thrill seeking and...
Uncomfortable User Experience
Breathless and Bucking Bronco Adaptive Ride Experiment No.1 feature in this award winning article in the Communications of Association for Computing Machinery. My colleagues...
MOBILE AND PHONES
Nissan JUKE Built To Thrill
Thrill Laboratory worked with TBWA/London and Nissan Europe to develop a brand activation campaign supported by the work of Thrill Laboratory.
Visitors to our Nissan...
VR Playground background
VR Playground is an experiential ride installation and public aerial performance by artist Brendan Walker and his Thrill Laboratory. In VR Playground, Walker propels...
NEW YORK 2014
FEAR, Part2, How to embrace it
Bucking Bronco Adaptive Ride Experiment No.1, along with an extensive interview with me featured in Eureaka magazine - a major colour supplement series from...
Thrill Engineer Brendan Walker on the Science of Sensation
'According to Thrill Engineer Brendan Walker, the most thrilling moment of any theme park experience is just before it begins.
'That brief interlude between being...
TECH
FASHION
LATEST REVIEWS
which is most exciting: TV or Cinema?
If you love public social occasions and location-based entertainment, then the darkest months of the coronavirus pandemic will have seemed very long indeed. Cinema...