Duality: one body, two brains
On Halloween 2014 Thrill Laboratory broadcast a live experiment created to reveal the effect of horror films on the human brain.
Data was monitored and...
Uncomfortable User Experience
Breathless and Bucking Bronco Adaptive Ride Experiment No.1 feature in this award winning article in the Communications of Association for Computing Machinery. My colleagues...
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Bang Goes The Theory
I'm back from meeting Dallas Campbell at Thorpe Park, where we conducted one of Thrill Laboratory's signature thrill ride experiments, which was filmed for...
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FEAR, Part2, How to embrace it
Bucking Bronco Adaptive Ride Experiment No.1, along with an extensive interview with me featured in Eureaka magazine - a major colour supplement series from...











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