Thrill Laboratory has evolved from the work of artist Brendan Walker.
2003 and 2005, Brendan ran the project Chromo11:
Engineering the Thrill in his quest to create more inventive,
and increasingly thrilling interactive installations. The results
of chromo11 were published in the twin volumes The
Taxonomy of Thrill and Thrilling Designs.
the same period Brendan produced the project Punters: Auto-Portraits
of Fairground Thrill to explore links between pleasure, arousal,
performance, and emotional experience.
2005, the Science
Museum in London invited Brendan to stage an event bringing together
all his knowledge and skills in producing thrilling experience.
In response, he produced Fairground:
Thrill Laboratory, the first official Thrill
The term 'Thrill Engineer' evolved from the project Chromo11: Engineering
the Thrill, where the practices of Engineering, and Reverse
Engineering Experience were born.
Engineer describes a person able to sensitively construct and control
thrilling experience. A Thrill Engineer is different to a Disney
'Imagineer' because he concentrates on the individual; playing on
the interrelationships between subjective creativity, objective
engineering practice, and the sociology, psychology and physiology
of being human.
Walker is the world's only Thrill Engineer.
character of the
Thrill Engineer at Thrill Laboratory brings together three references:
(a) the protagonist
in new thrilling experiences proposed by Brendan in Thrilling Designs;
faceless adventurer seen in Punters, and (c) Brendan's
training as a
professional engineer at British Aerospace.